The Barale family's winemaking legacy spans centuries, with their roots extending deep into the rich history of the Langhe region. While they officially began producing Barolo wine in 1870, historical records place them in the annals of the early 1600s, where they owned parcels of some now-iconic vineyard names such as Coste di Rose, Cannubi, Castellero, and Preda. The present-day stewards of this remarkable heritage, Sergio Barale and his daughters, Eleonora and Gloria, owe their viticultural inheritance to the accumulation of vineyards across multiple generations. Their holdings extend not only within the Barolo commune but also reach into the neighboring territories of Monforte d'Alba and Barbaresco.

By the 1970s, the family had acquired additional parcels in Cannubi and incorporated Monrobiolo (within Barolo) and some Bussia (located in Monforte). By the 1990s, they had undergone an interesting exchange, transitioning from their long-held Rabaja vineyard in Barbaresco to the prized Serraboella vineyard in Neive, originally planted in 1969. These holdings span a modest 20 hectares, a testament to Sergio's unwavering commitment to planting vineyards exclusively in the most optimal soil and aspect combinations.

A remarkable transformation took place at the end of the 2007 vintage when the entire Cannubi vineyard was replanted, and, although it has only recently returned to production, the results have been nothing short of astonishing. It is abundantly clear that vineyards hold a special place in the heart of the Barale family, forming the very foundation of their winemaking philosophy.