Full-bodied & subtly spicy, our non-alcoholic stewed cherry & coffee wine alternative will have your taste buds jumping for joy with every sip. Welcome to the world of NON, loved by world-famous chefs, restaurants, bar owners, and self-proclaimed foodies from around the globe.

Founded by, Aaron Trotman, a serial entrepreneur and foodie on a mission to create the future of drinks, non is an intricate balancing act of flavour built from the ground up with key notes of floral, tannin, salinity & acidity and a bold, minimalist.

Designed by a team of expert food & beverage professionals, we draw from a vast base of knowledge from all areas, ranging from chefs, bartenders, food scientists and winemakers.

Made in our purpose-built NON-Laboratories in Melbourne, Australia; one of the epicenters of the gastronomic world, NON is a 0.0% re-think of the wine experience.